Bloomington Criterium set to bring in over $80,000

Posted on June 24, 2018
Estimations predict the event will draw in potentially 3,000 spectators throughout the day and an economic impact of $86,950. (Facebook/Bloomington Criterium/Chris Galante)

By Ashley Antonini

Bloomington – Bloomington’s Criterium has been announced as a State Championship Race by the Illinois Cycling Association.

It has been estimated that this event will draw in 250 participants and potentially 3,000 spectators throughout the day.

The estimated economic impact for hosting the race is $86,950.

The Bloomington-Normal Area Convention and Visitor’s Bureau’s Matt Hawkins says the event is not just benefiting the local economy, it is promoting Downtown Bloomington as well.

“A good amount of visitors will come into town,” said Hawkins. “It also showcases downtown Bloomington. I’m sure the city appreciates some of its downtown business being patronized from those visitors and it showcases the revitalization of downtown.”

The Bloomington Criterium will take place July, 14 with the first race starting at 9 a.m. and the last starting at 3:10 p.m.

Ashley Antonini can be reached at [email protected].

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